On Oct. 7, fashion designer Cynthia Rowley held the first Shop in a Shop for FEED, the global food relief organization founded by Lauren Bush and Ellen Gustafson. The event took place at Rowley’s charming West Village store. The chilly October night formed the perfect backdrop for the hip crowd that sauntered in, sipping on champagne and snacking on puffed pastry hors d’oeuvres as they perused the FEED Projects’ goods situated at the back of the store, dressing rooms now transformed into a FEED Projects shop, dubbed appropriately, the FEED Shop-in-a-Shop.
shoplux 